One belief that I am certain about is that great blogging translates into great search engine rankings. With that assumption in mind, here’s a case for the value of blogging…
Category - Business
When it comes to authentic branding, perhaps that earlier oil-spill icon, ExxonMobil, can teach BP a lesson. While the news this summer was focused on BP’s massive spill, the Mickelson ExxonMobil Teachers Academy completed its fifth year of what the Wall Street Journal’s William McGurn called “summer camp for science teachers.”
Teachers from third through fifth grades came to the Liberty Science Center in Jersey City, NJ to learn how to become better teachers of math and science. About 2,600 teachers have attended the academy since 2005. Golfer Phil Mickelson is more than a celebrity name behind the project. Read More